Press Room 2009

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2009 Press Releases

Press Coverage

Vitrue Announces Marketing Platform to Manage and Scale Social Media on a Local Level
November 04, 2009

Enables Brands to Offer Consumers Relevant and Dynamic Content on a Market-by-Market Basis

Atlanta, GA. (November 4, 2009)

Vitrue, the leading provider of social management technologies, announced today the rollout of its Vitrue FMS, designed to provide marketers with the capabilities to create a unified brand presence on Facebook blending both local and corporate content into the user experience.

Vitrue Announces Roll Out of "Twitter Pages" Application, Part of the Vitrue SRM Product Suite
October 22, 2009

New Technology Allows Brands to Syndicate, Centralize Tweets to Create a Brandable Twitter Conversation

Atlanta, GA. (October 22, 2009)

Vitrue, the leading social management company, announced today the rollout of its "Twitter Pages" application, part of the Vitrue Social Relationship Manager (SRM) Product Suite. The Twitter Pages application allows brands to instantly create a real-time media rich destination around a Twitter conversation, harnessing and centralizing the thousands of tweets about their brands to essentially provide a brandable Twitter conversation. The technology syndicates "tweets" within a branded Twitter Page that goes beyond traditional text and link-based Twitter usage by showcasing photos, audio and video clips that support and enrich the conversation.

Vitrue Launches the First-of-its-Kind Social Relationship Manager for Facebook and Twitter
August 11, 2009

Leveraging the Facebook Stream API, Marketers Can Now Automatically Publish Messages Directly to Their Fans

Atlanta, GA. (August 11, 2009)

Vitrue, the leading social marketing company, announced today the rollout of the Vitrue SRM (Social Relationship Manager), a web-based application suite that allows brands to more efficiently and effectively manage, schedule and automatically publish across Facebook and Twitter. While providing measurement and real-time analytics, the Vitrue SRM makes managing a brand's social presence easy, improves fan engagement and increases ROI.

Ford, Lincoln Top First-Ever Automotive Social Media Rankings
April 14, 2009

Top-20 List Reveals Success in Influential Social Media World

Atlanta, GA. (April 14, 2009)

Leading social media company, Vitrue, released today the first-ever ranking of the automotive industry's most social brands, which is designed to capture a brand's share of voice across the ever-growing and influential social media web. Ford debuted at No. 1 followed by Lincoln at No. 2. The rankings utilized Vitrue's proprietary Social Media Index (SMI) to track and measure the brands' "chatter" during Q1'09 across the social web including photo and video sharing sites, social networks like Facebook and MySpace, microblogs like Twitter and general blogosphere.

Announcing The Vitrue 100
January 29, 2009

First Annual Ranking Of The Top Social Brands

Atlanta, GA. (January 29, 2009)

Social media marketing innovator, Vitrue, announces the inaugural ranking of the top social brands for 2008, The Vitrue 100. The list is a provocative mix of blue chip brands that are commanding attention and engagement within social communities online. From Disney to IKEA to Cadillac, some of the most powerful social brands may surprise you.

Vitrue Named AlwaysOn OnMedia 100 Winner
January 22, 2009

Company Selected as Technology Innovator in Online Ad Service for 2008

Atlanta, GA. (January 22, 2009)

Vitrue today announced that it has been selected to the 2009 OnMedia 100 List. The OnMedia 100 Award is given to private, emerging technology companies in the advertising, publishing, marketing, branding and public relations spaces. Vitrue was selected by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction.

Vitrue Responds to Emerging Social Media Marketplace with Total Solution: Technology, Data and Strategic Services
January 07, 2009

Atlanta (January 7, 2009)

Vitrue, Inc. continues to emerge as the leading end-to-end social media marketing company built exclusively for brands. The company provides a comprehensive social media marketing approach, delivering cost-effective solutions for marketers to connect with consumers in social ways by empowering consumers to help build brands through their online actions.

"REVEALED: The 100 Most Social Brands of 2009"
Mashable - January 4, 2010